Every day Manitobans rely on the many vital public services that keep our province going and growing.

To deliver those services it takes the coordinated effort of thousands of dedicated people working around the clock who are essential to our daily lives – managing applications, coordinating inspections, scheduling meetings, keeping networks up and running, purchasing supplies, keeping public information resources up-to-date and answering Manitobans’ calls.

Unfortunately, these services are not always recognized for how important they are to the well-being of so many Manitobans. That’s why the MGEU is airing a new online and TV campaign centred around the people in Manitoba’s public service who work behind the scenes to keep our province going.

The two ads–which air on Manitoba stations for four weeks starting Monday, October 20–feature actual MGEU members, and connect the work they do to viewers’ real-world experiences.